Theresa Lim

Posts Tagged ‘China’

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PHD Shanghai: Building my Digital Empire one tweet at a time

In Shanghai, Work on July 7, 2011 at 17:16

I hereby introduce you to one of China’s formidable digital taskforce – the team at PHD Shanghai, China.

(we’re missing David and Crystal)

Back in 25 Feb 2010, PHD Shanghai consisted of one rather amazing digital extraordinaire – me. Fast forward 18 months, that count has grown to 16. Consisting of 4 super interns and 12 full-timers, we spend most of our time laughing, eating, snacking, joking, poking fun at David and Thomas – all with the common aim of having a lot of fun whilst producing good work.

We work on Estee Lauder, Clinique, Origins, La Mer,  Bobbi Brown, M.A.C, Lab Series, DKNY Fragrances, New Balance, Laniege, Mamonde, Standard Chartered Bank, Esprit, Cerebos, Porsche and Harrods. It’s not Nike but hey, we have tons of fun time mucking around so that balances everything out.

One Love. One Team. ‘Ave it.

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The Swoosh and I

In Nike on January 28, 2010 at 16:45


When Nike throws you a farewell party, you know you’re family for life.

January Milestones:

22 Jan 2010: Theresa Lim bids Team Nike Mindshare farewell with Japanese food, bottomless beer + sake and karaoke.

25 Jan 1964: Bill Bowerman and Phil Knight founded Blue Ribbon Sports, which later came to be known as Nike Inc in 1978.

25 Jan 2010: Nike bids Robbie, Alistair and Theresa a final farewell at Mesa.

Saying goodbye is never easy. And how wonderful it is to actually have something that makes saying goodbye so so hard. In my farewell email to the family last week, I admitted how crap I am with goodbyes. Compounded with the wave of emotions when I look back at the the last 19 months and seeing what a long way I’ve come (both professionally and on a personal level), the wonderful bonds and friendships fostered and more importantly, embracing and living the spirit of passion and sports with panache – the Nike way.

As I move on to the next chapter of my career, I will take with me that spirit and all the wonderful and unforgettable experiences to be a better leader, colleague and person.

Amen to Nike. Just Do It.

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